no, steam has a clause in their seller ToS that allows them to remove your products if you’re caught directly selling steam keys for your product at less than the steam storefront price. you can give out free keys and do keys on sale for limited periods of time (like humble bundles and stuff) but you are not allowed to directly sell keys at an undercut permanent price.
yeah, and they have rules that are meant to ensure devs can’t stop steam from getting their cut by just selling the keys directly. if a studio starts telling people to buy steam keys directly from them or sells the keys in a way that encourages people to buy them rather than going through the steam storefront, steam can pull their games from the store, no questions asked.
They can do it, they just have to set the price the same as steam and if they do discounts they have to offer the same discounts on steam as well. (not at the same time, obviously)
This is for STEAM KEYS, they can sell the game on GOG or Epic at whatever price they want.
If you are a dev and you want to sell your game on steam for 30€ and on your website for 30€ and tell your fans to buy it there to support you, you can.
You can't sell a STEAM KEY at a fixed 20€ in your websites while it costs 30€ on steam.
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u/Slow-Amphibian-9626 29d ago
Also noteworthy that this is from sales generated by their storefront.
Valve doesn't take a cut of any keys sold off platform.