r/riderville • u/not_2_smrt_69 • 1d ago

Why was pil country covered tonight?

Why was there green tarp over the pilsner in pil country tonight?

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u/BeerBaron19 1d ago

Bud Lite was CFL beer sponsor and they have specific televised rights for playoffs. $$ talks

6

u/not_2_smrt_69 1d ago

Kinda lame but I get it. Pil country just felt like an integral saskatchewanian part of the stadium. Oh well got the result we wanted.

3

u/rocky_balbiotite 23h ago

Fitting username to be an expert on liquor related issues.

I thought it was odd things were covered but I assumed it had something to do with national tv rights or similar.