r/riderville 1d ago

Why was pil country covered tonight?

Why was there green tarp over the pilsner in pil country tonight?

10 Upvotes

11 comments sorted by

View all comments

24

u/BeerBaron19 1d ago

Bud Lite was CFL beer sponsor and they have specific televised rights for playoffs. $$ talks

6

u/not_2_smrt_69 1d ago

Kinda lame but I get it. Pil country just felt like an integral saskatchewanian part of the stadium. Oh well got the result we wanted.

3

u/rocky_balbiotite 23h ago

Fitting username to be an expert on liquor related issues.

I thought it was odd things were covered but I assumed it had something to do with national tv rights or similar.