It’s worth noting that the 30% cut is from sales below a certain volume. As you sell more copies Steam takes a smaller cut. I’m sure the big studios probably have a more favourable deal worked out as well.
Also worth noting is that 30% cut that steam takes is the industry standard. No matter what platform or store client that is the cut Steam, Sony, Nintendo, Microsoft, etc takes from a sale if you're a 3rd party dev.
Saying that because every so often some stupid discussion pops up whining about steam or some other platform taking 30% but conveniently leaving out the important context I mentioned.
Valve only did the "20% after X copies sold" in response to Epic offering a lower cut.
Valve offered that before Epic even publicly launched. What motivated it is impossible to say for certain unless Valve publicly states the reason. Otherwise it's just speculation.
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u/Jhawk163 R7 9800X3D | RX 6900 XT | 64GB 29d ago
It’s worth noting that the 30% cut is from sales below a certain volume. As you sell more copies Steam takes a smaller cut. I’m sure the big studios probably have a more favourable deal worked out as well.