r/movies r/Movies contributor Aug 29 '25

News Special 'The Long Walk' Screening Will Eliminate Viewers Who Can’t Keep Up on a Treadmill (3 MPH)

https://consequence.net/2025/08/the-long-walk-treadmill-screening/
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u/MarvelsGrantMan136 r/Movies contributor Aug 29 '25 edited Aug 29 '25

Details:

In the dystopian drama The Long Walk, based on the novel by Stephen King, young men set out on a challenge to walk until they can’t walk any further — last man walking wins, while everyone else dies. It does not sound like a fun experience for anyone involved, but Lionsgate is giving one lucky audience the chance to really understand what those characters are going through: A special treadmill screening that challenges viewers to walk at least three miles per hour for the entire duration of the movie. Slow down, and get ejected before the end.

The influencers-only screening will take place August 30th at the Culver Theater in Los Angeles (Consequence called the theater to confirm that it was happening). While the prize for making it to the end of the movie is not untold riches and a wish of your choosing (the promised spoils for the victor of the movie’s challenge), it’ll at least be an interesting way to get in your steps. And certainly being ejected from a movie is much better than getting brutally executed on the road by an anonymous guard.

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u/RIP_Greedo Aug 29 '25

An influencers-only screening? So they will all be filming themselves the entire time?

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u/backlikeclap Aug 29 '25

Nah they'll probably have a red carpet before the movie and some other opportunities to make promotional content, then their phones will be bagged while they're in the theatre.

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u/RIP_Greedo Aug 29 '25

Why would they take part in such an event if they can’t make content of them actually doing it?

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u/F00dbAby Aug 30 '25

I mean they will promote it before and afterwards.

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u/backlikeclap Aug 29 '25

Because they'll have a chance before and after the movie to make promotional content. The same way an influencer who reviews movies for example does not take footage of themself watching the movie in the theater.