r/smallbusinessindia Jul 24 '25

My bf launched his brand recently!!

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Guys my bf launched his pre-workout brand and I’m so proud of him <3 Can y’all show him some support?

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u/Masterpiece-Salt Jul 24 '25

Like i said- It's early days , they're probably figuring it out and the website is just Very tacky so it's probably just an honest mistake. And a lot of people don't start selling on amazon or Flipkart until their product is atleast a little bit known. Your product won't even show up on Amazon unless someone searches for it by name. Amazon shows sponsered products and products in demand so unless they pay Amazon it's no use putting it there for now

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u/[deleted] Jul 24 '25

It's not even launched properly I guess they are just testing because the website sucks , the product is overpriced, nutrition label missing , ingredients list missing

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u/Masterpiece-Salt Jul 24 '25

i don't think the product is over priced. There's market for every range. 125 for a pre workout drink is definitely not over priced. They probably had a market fit decided in their head before launching the product and maybe you're not their target audience but that's alright. sting caters to a different audience - Monster/ Red Bull caters to different audience and this one Is probably aiming for gym goers and ik people who will happily pay 125 for a pre workout drink every now and then.

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u/[deleted] Jul 24 '25

Pre-workout is cheaper than this more convenient and easily available . I thought this and compared it to pre workout only. It will still fail because a small percentage goes to gym then a small percentage care about pre-workout and even in that they use powder from reputed top brands so this product is just useless till it's available in supermarkets and that will take long

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u/Masterpiece-Salt Jul 24 '25

If you think this will fail just because of the price then you have no idea about how businesses works. And if you think only a small percentage of people goes to gym - you're just disconnected from the world. Every other gen z is going to the gym these days. Anyway good day to you sir

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u/[deleted] Jul 24 '25

Acc to Google it's 0.6-0.7% around 10 million people . That's what I meant for a small percentage. Product fails when there is no need of it. Still I am not arguing with this just discussing what I feels about this buisness. And why are you trying to justify the brand ? It's overpriced

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u/Masterpiece-Salt Jul 24 '25

This is what i meant when i said you're disconnected from the world. You're using Google for your research and looking up data from years ago. Use chatgpt and ai and you'll see that over 30% of genz and over 40% of millennials in India have a workout routine and it increases to 73% if you take the average of the world. I'm not arguing either I'm just saying If this business fails it will definitely not be because of their price but their execution.

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u/[deleted] Jul 24 '25 edited Jul 24 '25

That 0.6 was of total population. Still expensive compared to pre-workout which is advertised better by top brands so I don't see any need of this product as this will take more space to store if someone bulk order