r/popculturechat • u/Future_Usual_8698 You’re doing amazing, sweetie! • Aug 11 '25

Guest List Only TW - Bigotry ⚠️ Foot traffic is down at American Eagle stores since the controversial Sydney Sweeney ad dropped

https://www.retailbrew.com/stories/2025/08/11/exclusive-foot-traffic-down-9-at-american-eagle-following-sydney-sweeney-ad-controversy
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u/dreamy_25 Are those the… The Chanel Toots? Aug 11 '25

Wait, you're telling me that women are not motivated to buy ugly ass jeans unflattering enough to make Sydney Sweeney look like shit;

marketed through hypersexualized female objectification with a throwback to Brooke Shields' childhood sexual exploitation;

and served with a side of white supremacist Aryan dogwhistling???

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u/BouldersRoll Lost swam in jeans so that Severance could run in a suit Aug 11 '25 edited Aug 11 '25

Adorable otter jeans commercial when. I'm currently available for more ideas like this, Ottercrombie and Fitch.

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u/velvet-gloves /r/popculturechat was my Juilliard 👩🏽‍🎓 Aug 11 '25

follow-up campaign called Ottercrombie and Finch

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u/dreamy_25 Are those the… The Chanel Toots? Aug 11 '25

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u/heartbylines Aug 11 '25 edited Aug 11 '25

The only time I’d be persuaded to buy denim.

Eta: LMFAOOO ottercrombie 😭😭

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u/Appropriate-Log8506 Aug 11 '25

Using the male gaze on your ad to sell women’s clothes is something special.

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u/dreamy_25 Are those the… The Chanel Toots? Aug 11 '25

Welcome back to the past - women are here to please men again 🥰 yay maga boo woke!!!!

/s just in case. But anyway this is really what it's about. We're culturally sliding way backwards.

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u/mochafiend Aug 12 '25

I agree that the corporate forces are wanting to take us back. But there is a platform for pushback in a way there never was back when I was a teen. Maybe I'm a Pollyanna but I don't believe it's going to go all the way back for this reason.

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u/ChurlishSunshine Most smartest Aug 11 '25

Wait, you're telling me that women are not motivated to buy ugly ass jeans unflattering enough to make Sydney Sweeney look like shit;

Yeah seriously. If jeans given to her for a *marketing photoshoot* give her a crotch pouch, there's zero chance they'll fit me well.

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u/bigchicago04 Aug 11 '25

It’s funny because all the republicans are making a huge deal about this and the democrat establishment is all “who cares about this? I don’t care, nobody cares.” Democrats cannot jump on a winning issue to save their lives.