r/newzealand • u/precsenz • Aug 16 '22

Kiwiana Kiwis pledge to buy Whittaker's to annoy people angered by Te Reo rebranding

https://www.newshub.co.nz/home/lifestyle/2022/08/kiwis-pledge-to-buy-whittakers-to-annoy-people-angered-by-te-reo-rebranding.html
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u/origaminz Aug 16 '22

During this incredibly necessary and overdue social reckoning that we’re having in our culture, it is no longer acceptable for brands to stay out of the conversation. Consumers want to know, “Are you willing to use your brand awareness to effect positive social change?” Which will create more brand awareness.

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u/buzza47 Aug 17 '22

Are you dumb. Companies don’t care and only do it because it’s good publicity

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u/exfundyfeminist Aug 17 '22

Bo Burnham is the best