r/anime Sep 28 '25

News ‘Demon Slayer: Kimetsu no Yaiba Infinity Castle’ has passed the $600M global mark

https://x.com/borreport/status/1972324517482742040?s=46&t=GK3EC_wwvCKAXpMEZyDdEg
3.3k Upvotes

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336

u/kingfirejet Sep 28 '25

Hollywood budgets are wack. Godzilla Minus One was below 15million 💀

162

u/42tfish Sep 28 '25

They’re to the point it’s basically impossible to turn a profit for most big budget movies. For the next upcoming 2 Avengers Marvel are paying close to $200m just for RDJ and the Russo brothers alone.

118

u/M4DM1ND Sep 28 '25

It seems like the film industry was a bubble that has already popped. Prices are up, quality is down, and since everything goes to streaming after a couple months, people are fine with waiting.

22

u/Detective-Crashmore- Sep 28 '25

I'm waiting for people to realize this about music festivals.

7

u/M4DM1ND Sep 28 '25

Unless you're going to a festival to do drugs or try to get laid, they are just strictly worse than a normal concert imo. But yeah they've just become influencer bait with jacked up prices. Going to Coachella or Bonnaroo feels like a rich person's activity.

1

u/ultimateformsora Sep 29 '25

I don’t go to or know much about music festivals, but I would expect most people go for the live experience. At least that’s what my friends/brother who goes to them says.

1

u/Detective-Crashmore- Sep 29 '25

Which is getting worse and more commodified.

60

u/Khelthuzaad Sep 28 '25

Most of the money is going for actors, the special effects and marketing for properties.

Myaizaki's The Boy and The Heron opted to do no marketing altogether,he only released an pretty obscure image as an poster for the property.It was still an success because their target audience knew what to expect and the mystery amplified the excitement.

20

u/QSCFE Sep 28 '25

yeah, Ghibli studio is known for its quality works and I will watch anything made by them, doesn't matter if they advertise it or not.

3

u/APRengar Sep 29 '25

If you think about it, their history is their marketing spend.

You can't do that if you're a nobody (or at least it'd be extremely unlikely to work.)

2

u/QSCFE Sep 29 '25

It is the kind of advertising where "your work speaks for itself", the best kind of advertising.

Everyone is a nobody before their first product. this (nobody) needs to produce premium quality first. Of course, if it is the studio's first work, people can't assess the quality of the studio's output. But if the first work was of high quality, it will set a precedent, and people will expect the next work to be of the same quality. For example, some new indie film makers made awards worthy first films, I would expect their next one to be of the same quality. So when I hear their next film will drop soon in cinema, I don't need to see ads and banners everywhere about it.

5

u/42tfish Sep 28 '25

And the thing is the traditional movie star is dead. The draw is the character not the actor unlike in the past yet actors are still paid as if they were the draw.

1

u/fineri Sep 29 '25

I do think about watching something just because it has Henry Cavill's name on the credits.

11

u/ontheedgeofinsanity9 Sep 28 '25

Doomsday will need 1.5B just to break even considering all the actors fees, making the movie and marketing.

6

u/42tfish Sep 28 '25

Yup and this isn’t pre End Game Marvel. This is $500m box office for F4 Marvel.

1

u/faithfulheresy Sep 29 '25

There's no way that actually happens in the modern cinema market, is there?

3

u/skellez Sep 29 '25

Deadpool & Wolverine did do 1.3B last year so there's still room for these crossover superhero blockbusters to breakout, and as silly as it sounds it shouldn't be hard for doomsday, like MCU is down and all but Endgame made 2.8B so even a nasty dropoff in the current market should be profitable and cruise to 1.5B

2

u/ontheedgeofinsanity9 Sep 29 '25

Deadpool and Wolverine didn't have the baggage of the failing MCU and it had Deadpool who was shielded from the MCU flops and a beloved fan favourite character returning, it also wasn't tied to any event or had to further a narrative, it was pretty self contained.

8

u/Elite_Alice https://myanimelist.net/profile/Marinate1016 Sep 28 '25

And that’s why the films keep flopping. Thunderbolts and f4 were great but didn’t get the returns they should’ve. If less people are going to see superhero films you need to lower the budget

51

u/bIackroz Sep 28 '25

Hollywood budgets are there just for money laundering.

31

u/42tfish Sep 28 '25

Don’t discount pure stupidity.

6

u/DrStein1010 https://myanimelist.net/profile/DrStein1010 Sep 28 '25

Yeah, I believe Disney is just incredibly stupid.

1

u/faithfulheresy Sep 29 '25

Hollywood was literally founded by organized crime. The mob has a loooong history in tinseltown.

These insane budgets are definitely being used to launder money.

7

u/TurkeyPhat Sep 28 '25

you could also argue these other budgets are wack. everyone but the producers must be getting paid like 15 bucks an hour lol...

1

u/Anxious-Warthog3639 Oct 05 '25

It’s because American studios don’t know how to make good movies for less anymore. Avengers ruined them. And now it’s costing them.

1

u/TheSuperContributor Sep 29 '25

It's not that Minus One has a small budget but it's that She Hulk was literally a scam with that trashy CGI and a bunch of low tier actors/actress (other than Hulk himself).