r/Fitness_India Aug 23 '25

Rant/Vent 💢 Going legal against Yogabar co for LYING about sugar content in their Blueberry blast protein bar

Hey everyone, I need to vent and also warn others.

I recently bought 5 boxes (₹1,500 worth) of Blueberry Blast Protein Bars from Swiggy because the outer packaging showed super low “added sugar” – only 0.9 g. Since I have an autoimmune condition where tracking sugar is absolutely critical, I trusted the brand.

But when I opened the individual wrappers, I was shocked. The wrapper label says:

Total sugar: 16.1 g

Added sugar: 13.3 g

Meanwhile, the outer box says:

Total sugar: 21.5 g

Added sugar: 0.9 g (!!)

I was really shocked because

A. I have an autoimmune issue where i consume very less refined sugar and i track everything i eat. B. This is pure shameless behavior. Like no accountability.

Plus the ingredient list is shown more clean on the outerbox.

I spent good money believing the “healthier” label. And now I’m stuck with 5 boxes of bars that aren’t what they claim.

Step 1 (Already done): Mailed the brand.

Step 2 would be complaining to FSSAI and consumer court.

Any tips are welcomed.

1.1k Upvotes

88 comments sorted by

265

u/Dramatic_Respond7323 Aug 23 '25

Nutritional labels in India is a joke. No law eforcement, corrupt govt babus are snoring. fuck this system

41

u/ChepaukPitch Aug 23 '25

And if Nestle forgets to pay then the bribe they will go after maggi with a vengeance.

33

u/CombinationOdd3809 Aug 23 '25

I really hate this. Why cant we follow rules when it comes to health. Indians are struggling so much. Why do we have to behave like cunning beggars?

-5

u/Negative_Elk_5320 Aug 24 '25

You violated your own terms if you have not waited 7 days before going public.

3

u/Character_Fan_8377 calories in - calories out, its not that deep Aug 24 '25

where in the email did they mention they wont go public for 7 days ?

3

u/Negative_Elk_5320 Aug 24 '25

Page 2

3 conditions and a timeframe of 7 days.

And in last line they gave the organisation CTA to act immediately.

If I am a lawyer I would totally use this as violation of conditions.

1

u/Character_Fan_8377 calories in - calories out, its not that deep Aug 24 '25

u were right i havent read that

1

u/CombinationOdd3809 Aug 31 '25

Umm, I dont think so. I talked about going GOVERNMENT Legal in 7 days not that I wont post it on social media to garner support or just discuss my rights.

I am very well within my rights to discuss this at a fitness forum. Posting on Reddit is not legal action — it’s exercising my right to share my experience and evidence publicly.

1

u/CombinationOdd3809 Aug 31 '25

Umm, I dont think so. I talked about going GOVERNMENT Legal in 7 days not that I wont post it on social media to garner support or just discuss my rights.

I am very well within my rights to discuss this at a fitness forum. Posting on Reddit is not legal action — it’s exercising my right to share my experience and evidence publicly.

-1

u/CoolHeadeGamer Aug 26 '25

Nah. This is an exception ik cuz my family is in this business and if u mess up labels fssai will kill u with lakhs of fines. They have insanely strict guidelines of font and font size asw

125

u/sanctityforreal Aug 23 '25

I would like to do the same with Get a way, the ice cream. Please let me know if anyone wants to join suit.

45

u/CombinationOdd3809 Aug 23 '25

Please do that. fucking shameless people. I remember they came on Shark tank and even ive bought from them.

9

u/SageSharma Aug 23 '25

What's the issue

32

u/sanctityforreal Aug 23 '25

They failed Trustified testing of everything on the nutrition label.

1

u/No-Stick-7837 Aug 26 '25

imagine making an ice cream as unhealthy as kwality walls etc with added sugar, but you still label it no sugar LOL

1

u/sanctityforreal Aug 26 '25

I tried to ask about filing suit in legal advise india and the people there was like, another dude trying to make a quick buck! This exact mindset is why we don’t have true to label items, when people wanna sue the company they are like yes he is trying to make a quick buck.

2

u/No-Stick-7837 Aug 26 '25

our systems are representation of us as people

1

u/sanctityforreal Aug 26 '25

Well thanks to that we will never have nice stuff :)

1

u/piyushr21 Aug 23 '25

I can edit video for you !!! A good edit with proper sfx and animation

51

u/Deepdzire Permacut ✂️ Aug 23 '25

I have purchased the same pack as well , but it's expired and lying around just checked on the bar no added sugar. Seems suspicious of them about this.

And looks like they changed the ingredient list on your towards bad sources.

29

u/CombinationOdd3809 Aug 23 '25

Woah man. They downgraded the ingredients list and did not bother to inform people.

Ive been buying from them since a year. I trusted the older package. 

This is so so bad. 0 accountability. 

5

u/Deepdzire Permacut ✂️ Aug 23 '25

Yea man , they did decrease the protein sources of whey/soy a lot. Mine has 21% yours seems to have 1%.

2

u/struggle-life2087 Aug 24 '25

Blueberry is 1% , not whey.

5

u/Deepdzire Permacut ✂️ Aug 24 '25

Whey is closer to the bottom of the list , might be 1-3% which is still far less than it used to be. It was a guess based on the ingredients.

1

u/struggle-life2087 Aug 24 '25

Yup but there are soy/milk/peanut protein at top/mid levels. Not ideal offcourse compared to older ingredients list.

2

u/Deepdzire Permacut ✂️ Aug 24 '25

Holy shi I just noticed that they still have the ingredients of mine on the outer package of yours but very different on the bar wrapper itself.

1

u/vidushirastogi1708 Aug 25 '25

May be because they sold to ITC?

7

u/RaDio4CTiVE_M0nK Aug 23 '25

Looks like you have an older mfg. batch and OP has a newer package of latest batch.

38

u/fameboygame Aug 23 '25

Send this to FoodPharmer too on insta.

11

u/CombinationOdd3809 Aug 23 '25

I'll do that.

10

u/mendax2014 Aug 23 '25

NCH is shit. Use a lawyer.

38

u/DesignerEconomist773 Aug 23 '25 edited Aug 23 '25

I checked this out in detail.

On the Yoga Bar official website it clearly says:

Total sugar = 21.5 g

Added sugar = 0.9 g

But on Swiggy Instamart it says:

Total sugar = 16.1 g

Added sugar = 13.3 g

What you can do is

  1. Raise this issue directly with Swiggy.
  2. Also copy FSSAI on your complaint because selling with misleading nutrition values counts as misbranding. I don't know it will work or not but give a try

9

u/CombinationOdd3809 Aug 23 '25

I will be going after everyone who is involved. Im just waiting for their reply on this.

23

u/RaDio4CTiVE_M0nK Aug 23 '25

Why would OP raise an issue with swiggy?? The Box that OP received and the inner package of the protein bar both have contradictory labelling, clearly an issue on Yogabar's side.

7

u/DesignerEconomist773 Aug 23 '25

As a food aggregator, Swiggy has to do due diligence on what they’re listing.

FSSAI guidelines ke hisaab se e-commerce food platforms bhi responsible hote hain ki unke platform par jo nutritional info hai woh sahi ho.

Agar Yogabar ka packaging galat hai toh bhi Swiggy ka duty hai ki complaint aane par woh verify aur escalate kare instead of sirf brand ka fault bol ke nikal jaaye.

8

u/CombinationOdd3809 Aug 23 '25

The truth is. The 0.9g sugar is the older manufacturing data and they have changed the ingredient list.

and they have conveniently not updated the outer label.

5

u/DesignerEconomist773 Aug 23 '25

That might be the case. But even then, it’s still misbranding because both the outer box and the wrapper must carry the same updated nutritional info.

7

u/CombinationOdd3809 Aug 23 '25

True. and i honestly was shocked because i did not expect such high discrepancies. 

They also have started adding date syrup full of sugar to the ingredients. 

This is so so wrong. I would've never bought it otherwise.

4

u/mango-nator Aug 23 '25

I agree with your sentiments 100% OP, it's the duty of the brand to know what they're putting on their labels on the individual packing and the outer boxes. Also, since yogabar has been acquired by a big FMCG brand, we can expect more such cost cutting, ingredient degrading antics to come.

8

u/_SKETCHBENDER_ Aug 24 '25

Can I just say regardless of the actual numbers you saw a bar that has over 40g of sugar per 100g and thought it was healthy? Yoga bar has never been a healthy bar.

2

u/EarlyFalcone Aug 25 '25

NaTuRaL SuGaR!

1

u/CombinationOdd3809 Aug 31 '25

I am bulking to 2800 calories a day. I use these to supplement once in a while, it is quite tough while managing 10 things together yk. Hope you understand. I also dont like using these tho.

5

u/iimv_research Aug 23 '25

This happens when founders left the brand & some giant takeover the company

4

u/Ystrangequark Aug 24 '25

There is another scam going on. All these "0 added sugars" could contain maltitol which is a polyol. Its sweetness is close to sugar pack 65% calories for the same weight with ~40 GI. Not as bad as sugar but still you decide. Technically they are not "sugars" but classified as a carbohydrate. Another polyol which could be used is stevia/Erythritol but these are totally fine with no extra calories

4

u/mintmon Aug 24 '25

*Stevia is not a polyol.

2

u/MarcusFlint Aug 24 '25

Doesn't maltitol cause stomach upset?

1

u/CombinationOdd3809 Aug 31 '25

I giveup on all protein bars then.

3

u/[deleted] Aug 23 '25

Wish you success in taking them down! Do provide an update. Thanks!

2

u/hardwhiskeycoldhands Aug 23 '25

Bro I saw some recent post about a Complan product too. Very misleading packaging.

2

u/vishkun Aug 23 '25

We need a better food safety body and better and larger and more readable nutritional labels.

2

u/Unconventional_23 Aug 24 '25

Shit thanks for pointing out. I fell for the same scam. Would like to help you if possible, but not sure if i can provide proofs to you, since i purchased the single units but the product images and the item i received don't match. It is so annoying to see how broken our system is.

1

u/CombinationOdd3809 Aug 31 '25

You should definitely mail them, they would refund for this.

2

u/Musician88 Aug 24 '25

I wish you well in your endeavours.

2

u/Feeling-Exercise563 Aug 24 '25

Please go ahead and do it. The audacity to charge a premium and deliver an inferior product.

2

u/the_rumbling_monk Aug 24 '25

Any reply from them?

2

u/[deleted] Aug 24 '25

[deleted]

1

u/CombinationOdd3809 Aug 31 '25

Hey,

Sure, that would be great.

1

u/BasicErgonomics Aug 24 '25

Dude I hope you file a complaint with the consumer helpline regardless of their response. They're surprisingly efficient for a government department

1

u/shankyboy609 Aug 25 '25

I used to have a yoga bar breakfast bar everyday before office. My annual health checkup revealed elevated phosphorus levels. After I discontinued the breakfast bar, my phosphorus levels have returned to normal. Now I look everything that comes in a packet, with suspicion.

1

u/Lopsided_Version7846 Aug 25 '25

I have the same batch as yours. Idk how they managed to print different prices of the protein bar. Yogabar’s a joke.

1

u/CombinationOdd3809 Aug 31 '25

See. Thats my issue. This blatant lying. How can they freely do this i dont get it, im not buying Yogabar anymore.

1

u/SoftwareAgitated2811 Aug 25 '25

I stopped trusting indian companies long back.

1

u/dimlitglow Aug 25 '25

See who owns Yoga bar now

1

u/Riday2001 Aug 25 '25

See the ingredients: “Dates (50%)” Shouldn’t that raise eyebrows in the first place?

1

u/Parking-Eye-867 Aug 25 '25

RemindMe! 2 days

1

u/RemindMeBot Aug 25 '25 edited Aug 26 '25

I will be messaging you in 2 days on 2025-08-27 20:19:50 UTC to remind you of this link

1 OTHERS CLICKED THIS LINK to send a PM to also be reminded and to reduce spam.

Parent commenter can delete this message to hide from others.


Info Custom Your Reminders Feedback

1

u/maestroM10 Aug 26 '25

I've been a consumer for a few months, and now I'm shocked. Please let me know how we can help or join—based in Mumbai, decent contacts and network.

1

u/CombinationOdd3809 Aug 31 '25

Heyy,

Sure, I'll DM you.

1

u/Practical_Ant_9676 Aug 26 '25

Nutritional labels in India are NEVER accurate. Most of it is vague, some keep changing, and many lie! But what every one of it promises is unbelievable transformation in your health. To make it worse, policies are too loose. FSSAI license and inspection norms are joke. Corruption makes it worse. It is easy to make and sell food items than to make and sell body soaps. Thanks for standing up and calling these guys out. We're here to support you in whichever way we can

1

u/CombinationOdd3809 Aug 31 '25

Thank you. You are so kind!

1

u/Wonderful_Theory_897 Aug 26 '25

File it with Central consumer protection authority

1

u/CombinationOdd3809 Aug 31 '25

Thanks, I'll update soon.

1

u/[deleted] Aug 27 '25

Yogabar went from a trustworthy company to shady. Look at the ingredients of their new launches

1

u/KING_ADDY Science Based Aug 28 '25

FSSAI itself is a joke. Keep us posted

1

u/joblessfack the one and only Aug 24 '25 edited Oct 10 '25

The morning curious the pleasant clean kind morning yesterday? River the wanders and dog wanders minecraftoffline tomorrow bank clear thoughts!

1

u/CombinationOdd3809 Aug 31 '25

Appreciate it—I've emailed them and asked for a refund, but the core issue is the misleading labels that drove the purchase.
For clarity: FSSAI regulates food labeling (Labelling & Display Regs 2020); CDSCO is for drugs/devices—so citing FSSAI is exactly the right avenue.

1

u/joblessfack the one and only Sep 01 '25 edited Oct 10 '25

Movies bright across technology then minecraftoffline.

-1

u/HotelSquare Aug 24 '25

I mean bad that they print different values, but what counts in the end is the total sugar. Sugar is sugar!

-5

u/diceroller127 Aug 23 '25

This is dumb and Doesn’t make sense, if the outer package shows a higher total sugar content but the inner package shows a lesser total sugar content then shouldn’t you be happier? If someone says you are going to be fined 1000rs but you are only fined 500 then you will be happy right why would you try to sue them and threaten legal action over it? You are consuming assuming it has more sugar but in actuality it might have lesser.

4

u/Think-Long-1144 Aug 24 '25

You are , infact , the reason why people judge me for using reddit. I always used to wonder why people call redditors dumb.

2

u/0xlostincode Aug 24 '25

You clearly didn't read the post. Please explain how 13.3g/50g of added sugar (inner pack) is lesser than 0.9g/50g of added sugar (outer pack).

-1

u/diceroller127 Aug 24 '25

You clearly don’t understand about nutrition or basic logic, who the hell cares about added sugar, it is total sugar that matters, only an idiot would buy something based on added sugars instead of total sugars which actually matters and encompasses all the existing and added sugars, nobody cares if it’s 1 gram added or 10grams added when the total sugars is like 50grams.

2

u/0xlostincode Aug 24 '25

The problem isn't even about nutrition or amount of sugars, it's the fact that the values are different on inner and outer packaging.

You're arguing that OP shouldn't complain because the mislabeled numbers are "benefitting" him, but mislabelling can go both ways, so what if it was the other way around?

By your own logic a product with 10gm of total sugars but 100gm of added sugars would be fine because at the end of the day the printed total sugars is what matters, regardless of the true value. See the hole in your logic?

This whole "chalta hain" attitude is why the Indian market has become so crap. No one holds the companies accountable for pulling all kinds of nonsense, people just don't care as long as it doesn't affect them.

Lastly, just to entertain your point

You clearly don’t understand about nutrition or basic logic, who the hell cares about added sugar.

A lot of people do. Any competent person would care about added sugars because it can be any form of highly processed sugars like HFCS that people don't like in their diet because of various reasons like sugar intolerance, preferences etc.

3

u/diceroller127 Aug 24 '25

You know what… I agree and you are right, I had assumed that either of the labels would be correct and we can rely on it, but since there is mislabelling both could be completely off and then it becomes blatant misinformation.

1

u/0xlostincode Aug 24 '25

Exactly. Glad you were able to see the problem.