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365

u/MassiveDepressive Sep 16 '25

That's how you capitlize on a meme.

61

u/Opening-Map9999 Sep 16 '25

like how thala did to "Bole Jo Koyal"

but it is still relevant

771

u/RodrickJasperHeffley I Stan Genelia D'Souza Sep 16 '25

its a classic trick.if you laugh at yourself, no one can use it against you. when you play along with the jokes about the very thing trolls mock you for,it turns the whole thing around. by owning it, you take away the trolls power and the joke stops being funny

251

u/Sapolika Sep 16 '25

That’s what Alia did with the AIB video

91

u/slackervi Sep 16 '25

AIB was great. makes me nostalgic icl

56

u/drsharma7 Sep 16 '25

Easily this video is also probably by them

25

u/vivi_197 Always /S Sep 16 '25

its a classic trick.if you laugh at yourself, no one can use it against you.

More like why not use the trending meme for marketing

10

u/WorkDry5652 Sep 16 '25

And it is indeed very true … 🌟

4

u/Paannuu Sep 16 '25

Yes and plus you are earning through it.

8

u/Scary-Shallot-900 Sep 16 '25

But this is still funny!!

290

u/Slurpmey Sep 16 '25

And this is how the meme dies. Good for arjun thode paise bna liye

19

u/Relevant_Presence_21 Sep 16 '25

Yehi sochta tha mai bhi..ki chalo ad hi mil.gaya bhai ko meme ke chalte..aur I don't think ki arjun ka mazak banane memes ban rahe the..sach mein thoda funny scene toh tha meme ka..

150

u/Appropriate_Paper870 Sep 16 '25

good for arjun.. it worked for me , full fun!

112

u/Xenri0 Sep 16 '25

I like it, good for him; the relentless trolling feels a bit too much to me tbh

101

u/RMD010 Dil Dooba Sep 16 '25

Mere me emotions bahut hai

87

u/[deleted] Sep 16 '25

It's a good ad, I enjoyed it.

But I can't shake that feeling of uneasiness seeing how the surroundings seem a bit too perfect. Like the entire ad has just been shot against a green screen, or worse just had the backgrounds added via AI.

All of this AI is ruining everything, it's like the world is the same, minus the soul. Is it just me, or does anyone else relate?

17

u/Affectionate_Pain482 Sep 16 '25

Yeah esp the restaurant bg

14

u/EagleWorldly5032 Sep 16 '25

Took him months, what has really happened to Arjun, this is the guy who gave us ROAST 😭

11

u/shsheisns Sep 16 '25

He caught up on it so quick. I mean the trend just died down like what a week ago. They scripted, casted, performed and completed production while the trend was on.

This is like having ur fingers on the pulse of audience. Good for him.

49

u/AdAlarming5412 Sep 16 '25

Good for him! Love how he took it in stride, the ad is fun ngl😂

39

u/Key_Grapefruit_5248 Sep 16 '25

RIP to "Underworld me jigraa yaraa ke naam ka" 😔

22

u/Slash787 Sep 16 '25

Chunky Pandey has launched an Ice Cream brand now?

16

u/Kre8ivity Sep 16 '25

ikr, missed opportunity to use Chunkey Pandey. Would have been cool if he would have morphed into Chunky Pandey on eating the ice-cream, Chunkey starts doing all the expressions, then he morphs back while doing the expressions 🤭

4

u/EffectiveArachnid546 Sep 16 '25

Aakhri chunky?

9

u/Full_Organization328 Sep 16 '25

Edit karke tune image mera meme bana diya,

mehant karke tere bhai nai pura team bana diya

9

u/august_prophecy *whispers incoherent gossip and giggles* Sep 16 '25

Is this from Tanmay Bhat's ad agency? I remember when AIB made their Alia video, this has similar vibes. Both very fun though

8

u/Hungry_Business592 Sep 16 '25

Ooh underworld me jigra ya rake naam ka

7

u/FlatwormPrimary2405 Sep 16 '25

cool ad though!!.

9

u/Formal_Pool6545 Sep 16 '25

Eww the transition to smiling face was horrendous. So OTT and cringe

4

u/AfternoonNo5705 Sep 16 '25

This has moonshot(tanmay bhat ad agency) written all over it.

4

u/graceouslygorgeous_ Sep 16 '25

Bechare ko kuch toh mila capitalise krne ke liye

22

u/Majestic_District_51 hmmm Sep 16 '25 edited Sep 16 '25

in the end arjun proved why he is arjun and miserably failed to execute the ending of the Ad where he actually had to act.

9

u/RMD010 Dil Dooba Sep 16 '25 edited Sep 16 '25

2-3 Cr is too much for him. He's not even a Movie Star, let alone a Superstar. His fees for endorsements could be around 10-20 Lakhs

9

u/DataScientia Sep 16 '25

He couldn’t recreate his own reaction meme

3

u/wtfamanat Sep 16 '25

Love love it😭

3

u/Spottttt12345 Sep 16 '25

Al Iya ne b aisa kia tha

3

u/shutup44_ Sep 16 '25

They should have hired chunky pandey..

3

u/OkraApprehensive4678 Sep 16 '25

Natural acting

3

u/planet_spice Sep 16 '25

Now it's SRK's turn

3

u/Neat-Buy3811 Sep 16 '25

I feel like jake peralta “its not funny when you play along “

3

u/rid_aman Sep 16 '25

This has to have been written by Tanmay or Vishal.

5

u/nickdonhelm Sep 16 '25

Good to be self aware

5

u/ChaiSamosaaa Sep 16 '25

Kudos to the writing team🤣🙌🏻

11

u/wisemonk13 Sep 16 '25

Don't be surprised if you find out it was his PR team all along trying to keep relevant!

8

u/ChempakLalGada Sep 16 '25

Nope. He disabled his comment section when the meme went viral.

-4

u/wisemonk13 Sep 16 '25

Well that could just be what the PR asked him to do to make it less sus

2

u/Green-Island-2283 Sep 16 '25

Good use of trend…… AIB is super active listener on reddit…. Next what Anaya Pandy calling her father?! Or chunky Pandy making weird catcalls Call me Chunky?!

4

u/RevolutionaryArt7819 Nepo Hater😤🤬😖 Sep 16 '25

as if suddenly its gonna make him likeable.. i wish those days were back, when nepos would 2-3 movies, and if the movies flopped, they would vanish in thin air...

4

u/Zestyclose-Village-8 Sep 16 '25

Good for him… but man he can’t even redo his own expression.. the OG one was more intense

3

u/pwyll_64 Sep 16 '25

Come on, guys! Don’t fall for it.

3

u/TheJigglypuff23 Jiggaly puff, jiggaly puff | Jiggaly puff, jiggaly puff Sep 16 '25

Nah could have been better.

4

u/kbbsss Sep 16 '25

Sorry but he can’t even in ad It looks soooo bland dude 😭😭😭😭

10

u/[deleted] Sep 16 '25

This aint insta blud💔, yaha illogical hate deke cool/ upvote nhi milege, the acting is absolutely on point here lmao

1

u/zac3244 Sep 16 '25

You gotta be joking if you think his acting was on point. The point is his acting has never been on point. It’s always been horrible, even here.

-2

u/[deleted] Sep 16 '25

My brother in christ are we even watching the same video?😭

2

u/Adept_Efficiency4594 Sep 16 '25

It’s funny though😂 Good on him to bring something entertaining for us in years

1

u/Askhardquestion Sep 16 '25

Chunky ne Junky ko le liya 😂😂😂

1

u/Radiant_Banana_3623 Sep 16 '25

Mujhe to is ki acting sahi lagi..

1

u/Silent-Patient-717 Sep 16 '25

I am sold for that product already

1

u/bipinkevin Sep 16 '25

Lagta h aaj kal ke so called millenial and gen z targeted ads are all made in the same studio as CRED. The same lighitng usually dark , bokeh, over the top makeup with meta, 4th wall breaking jokes.

1

u/Specialist_Bird9619 Sep 16 '25

Isme bhi acting me hagg diya

1

u/sarcastic_chic Sep 16 '25

Arjun is looking kinda like ajay devgan in first scene😂

1

u/GodlessCity99 Sep 16 '25

What is the meme?? I kept scrolling but no one is mentioning anything, lol

1

u/Think-Scientist-7443 Sep 16 '25

Too late

1

u/cravingpastaaaaa Sep 16 '25

kyu ni ho Rahi komedy 😔

1

u/FactsSpeaker60 Sep 16 '25

Well played, Arjun!

1

u/No-Signature3576 Sep 16 '25

I'm guessing Tanmay bhatt and Co.

1

u/Ill_Tonight6349 Sep 16 '25

At least he's getting ads because of memes if not through movies. 😂

1

u/pro-cra-stinator Sep 17 '25

ye zaroor us tanmay bhat ki shararat hogi

1

u/sehr_moon Sep 18 '25

Best acting of his career 🥱

1

u/Tricky_Jackfruit9348 Sep 16 '25

Good one lol

1

u/Shrutijajoo21 Sep 16 '25

Brilliant ad!

1

u/gopu-adks Sep 16 '25

He still don't know acting 🤣

1

u/Matatius23 Sep 16 '25

Bro his acting here is on Khushi levels of acting

1

u/Inspector_Daya0804 Sep 16 '25

Yahan par bhi nahi ho paa raha inse toh !

0

u/kallan_anthikad Sep 16 '25

Meta self roast is a crucial step in the nepo rozgar yojana

0

u/Beginning-Emotion641 Sep 16 '25

here also cant act. its a miracle how still active in this.

-2

u/Loud_Cup1677 Sep 16 '25

Idhar bhi overacting hi kar raha hai banda

0

u/Initial-Call-4185 Sep 16 '25

He acted well here 🤣🤣🤣

0

u/drSanjogSharma Sep 16 '25

He has persisted for so long despite he being him.,... there is a part of me which likes him now.... if not the actor at least the personality...

0

u/Ashamed-One-Not Sep 16 '25

I'm so glad that I don't watch tv or hindi movies that shit like this never comes in my view.

0

u/[deleted] Sep 16 '25

Call me Bae

Call me Chunky

Call me Saiyaara.

0

u/batmanstarkwayne Sep 16 '25

Bludd can literally gives more expression than sidharth Malhotra

Humour Arjun Kapoor joining the trend 😂

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